01 // PROJECT OVERVIEW
The Problem
Researchers shouldn't have to manually dig through a 50 page article before finding that it doesn't meet their needs. Sigma calculates what article best matches your needs, sorting from a host of GitHub pages, university papers, and verified online articles.
Sigma also functions as a chatbot, helping you interpret the article.
02 // THE AI USER EXPERIENCE
Prototype Demo I
Opening Page
Prototype Demo II
Article Presentation
03 // DESIGN STRATEGY
younger target user
older target user
How did we meet user needs?
Sigma analyzes articles based on keyword usage in order to recognize patterns and relevance. Sigma then break downs provided articles as a chatbot.
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user journey
A more intelligent system includes aims to reduce the number of corners and steps a user has to take before reaching their desired result.
04 // UX PATTERNS FOR GENERATIVE AI
The patterns we set as design guidelines included the following :
pattern I
Explainable and Transparent Interfaces
Users need to understand AI-generated content to trust and effectively use it.
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familiarity
clarity
pattern II
Interactive and Adaptive Prompts
Enhances user control and refinement of AI outputs.
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interactivity
modifiability
pattern III
Seamless Integration and Embedding
AI capabilities should integrate smoothly into existing workflows without disruption.
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brand image
consistency
pattern V
Contextual and Adaptive UI
User interfaces should adapt to different contexts and user needs dynamically.
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brand image
dynamic UI
pattern IV
Real Time Feedback and Iteration
Users need to refine and adjust AI outputs quickly and effectively.
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design for trust
matching expectancy
pattern VI
Minimalist and Intuitive Design
A clean and simple interface enhances usability and reduces cognitive load.
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clear focus
predictable flow
what does this mean?
AI isn't Siri or Cortana, it's built differently, it works differently, it should be designed differently.
As a designer, in order to create a meaningful user experience, its necessary to convey the difference in magnitude of an AI interface and a simple virtual assistant.
05 // COMPETITION AND INSPIRATION
Google Gemini
OpenAI ChatGPT
Blackbox AI
Microsoft Copilot
06 // WIREFRAMES
relevant articles
chatbot generation
expanded view of articles
07 // ITERATIONS
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old home page
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old article analysis page
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new home page
fluid color / type choice
stronger CTA
visual hierarchy
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new article analysis page
articles can be expanded from chat log
better user flow
new buttons
08 // AI AS AN ETHICAL EXPERIENCE
a/b testing results
article discovery I
article discovery II
